- Written By: Geoffrey A. Moore
- Narrated By: Mike Chamberlain
- Publisher: HarperAudio
- Date: December 2012
- Duration: 9 hours 53 minutes
Summary: Here is the bestselling guide that created a new game plan for marketing in high-tech industries. Crossing the Chasm has become the bible for brining cutting-edge products to progressively larger markets. This revised and updated edition provides new insights into the realities of high-tech marketing, with special emphasis on the Internet. It’s essential reading for anyone with a stake in the world’s most exciting marketplace.
